Tips For Creating A Cape Coral Happy Hour That's The Talk Of The Town

By Charles Mitchell


Stopping into a favorite bar or restaurant for a drink before heading for home is something a lot of the workforce loves to do. For many it's a perfect way to unwind after a hard day at the office. It can be a real money maker for the bars and restaurants offering discounted drinks and food. If you are a bar or restaurant owner looking for a new marketing strategy, you should consider instituting your own Cape Coral happy hour.

You may be on the fence about whether or not you should have discounted food and drinks at your establishment. It will be a headache if customers overindulge and end up costing money. You should consider the advantages. It will get traffic in your establishment during off hours. Cocktail hours can bring in new business. A lot of people who stop by for discounted drinks stay for full price dinners.

Food and drinks have to be significantly discounted during your cocktail time in order to tempt the working crowd. Most of them base where they go on the specials being offered. There are simple gimmicks that can get people to choose your bar over others. A specialty concoction, unique to your bar, at a special price, might be something that customers will show up for week after week.

It won't do any good for you to open your doors for discounted food and drink in the middle of the afternoon. It has to happen when people are normally leaving work and going home. This makes the hours between five the seven the peak times to entice customers with special deals. You can always have special happy hour events at odd hours occasionally.

You need good bartenders and wait staff to work these hours. Your bar will be crowded with people who aren't in the mood to wait long for their orders. Organization is important, and so is a good attitude. Your customers have choices. If you don't provide the service they expect, another bar will reap the benefits. Once you lose customers, it's hard to get them back.

After a long day at work, most people are ready to relax and have some fun along with their cocktails. Your bar has to be a welcoming, entertaining place to be. You want a room full of customers who are mixing, networking, and socializing. To ensure that people stay as long as possible, you have to provide good food, a large drink selection, great prices, and upbeat music.

In order to build a loyal customer base, you have to be consistent. The days and hours you offer discounted drinks has to stay the same. You can't change prices from one week to the next. The food you offer has to be consistent. Even the music needs to be the same genre all the time.

Offering happy hour makes good business sense. You will have business during normally slow hours, broaden your customer base, and increase the dinner crowd. All of that is money in your pocket.




About the Author:



No comments :

Post a Comment